As undiscovered, independent music has drifted toward its own sound and genre, indie - pop music fans looking for undiscovered, top forty-sounding artists have had few options. Filling the void is online radio channel Pre-Pop™ Hits, playing undiscovered pop music in a top forty radio format, giving listeners one destination to discover the next hits, first.
Not fitting in to the indie genre heard on most college, independent and online radio stations, and almost impossible to find on ‘on-demand’ music services, Pre-Pop™ music has the high production values and formulaic style heard on mainstream radio, without the commercial distribution.
Where on-demand apps require the listener to search for and find new artists, the music team at Pre-Pop™ Hits spent months curating the best emerging pop music from the tens of thousands of song submissions they received.
Pre-Pop™ Hits Program Director, Tim Johnson says, “Going through our music submissions was daunting - we’ve had over 20,000, but when you find that undiscovered hit, and you know right away when you have, that’s exhilarating.” He goes on to say, “There really is so much talent in the pop world that just doesn’t receive airplay, and we’re really proud to not only be playing these stars-to-be, but really championing them.”
Pre-Pop™ Hits launched on October 12, 2012 with its weekly show, the listener-voted Pre-Pop™ 40 Countdown.
Free to listen on the FM Channels iPhone or Android app, on the station’s website (www.prepophits.com), iTunes Radio, TuneIn and even within any Facebook timeline with their Facebook player, Pre-Pop™ Hits is available live 24 hours a day.